Corporate values are not just catchy phrases
- Why corporate values are important for healthy company leadership.
- How to align them to the corporate core and agree on them across the company.
- How to transform them into principles that people live by.
- How to communicate with them effectively.
- The difference between proclaimed corporate values and the actual ones.
Petr Skondrojanis is an HR professional working in HR for over 25 years. In his career, he co-founded and managed several recruitment agencies, worked as a headhunter, and created community projects for LMC or IBM. For the last 8 years, he has been developing a premium job portal COCUMA.cz and designing corporate cultures mainly in the engineering and manufacturing fields.